Human resources (HR) quality is a key driver of the company. Given the company's human resources capable of moving fine then a company will develop and conduct its business effectively and efficiently. Qualified human resources are insufficient to run the company in the long term. Required employee loyalty to the company where he works. By building an emotional connection between the company and its employees then an employee will strive to contribute best for the company. Without the emotional connection between the company and the employees of the employee only carry out their responsibilities without providing the ability for the company. If the obligation has been done then he will only run in place without providing innovation, creativity, and brilliant ideas that can actually be done if the employee has an emotional bond that makes him want to build and develop the company to be better.

Quality human resources, and not necessarily loyal to contribute the best he had. People who have the need will certainly try to meet their needs. If an employee feels that its earnings would not meet his needs so he will try to find a way to satisfy all needs. When this happens the employee looking for job on the side that will be time-consuming, mind and strength so that he can not give the maximum capacity at the company. Why sometimes some companies do a meeting, or the preparation of the budget in the hotel office when they have the same facilities with the hotel? Maybe for some people this is a waste, but its positive effect is meeting or conference participants will be more berkosentrasi and give their thoughts without being distracted by maximally other problems such as traffic on the way to work, problems at home, and the constraints on external financing . With support from the company so that employees are not distracted by other things outside of the company the employee is expected to provide the maximum contribution for the development of the company.