If you recruit a whim or nepotism, the impact on the performance of your business does will not wait. The trouble here is that you do not mind open enough to recognize the real cause of performance against your business. Now you can create an effective corporate culture without first recruiting the right skills. In fact the corporate culture results in some sort of behaviors commonly adopted by the members of your organization. If you have too much waste, you put too much time to build your corporate culture, especially a corporate culture that catalyzes the performance. The performance will be waiting too. Sometimes they never come.